Garner, N.C., (August 27, 2010) – Healthy eating is top of mind for many families, so it's no surprise that they're craving new menu options that are ideal for sensible grilling. Two new turkey products from Butterball, Fresh Ground Turkey in a chub package and Premium Turkey Franks, offer grilling aficionados better-for-you cooking options. Both have zero trans fat and contain no artificial ingredients, so consumers can feel good about serving up burgers and franks to family and friends at cookouts, tailgates, family gatherings and more.
"Grilling staples like an All-American burger or hot dog can be made healthier simply by choosing a leaner turkey product," says Kari Lindell, Butterball marketing director. "With these two new products, we're giving consumers a way to celebrate family meals without sacrificing health or taste."
Butterball Fresh Ground Turkey comes in a convenient chub package and has 50 percent less fat than ground beef – a sensible and delicious option when firing up burgers on the grill. The Ground Turkey in a chub package comes in three varieties: All Natural Ground Turkey (93/7), All Natural Ground Turkey (85/15) and Seasoned Ground Turkey (91/9).
Butterball's Premium Turkey Franks are made from 100 percent superior quality turkey and have 33 percent less fat than beef franks. Plus, they contain no fillers and no artificial colors. Butterball's line of Premium Turkey Franks includes three varieties: Premium Turkey Franks, Premium Bun Size Turkey Franks and Premium Jumbo Turkey Franks.
New Butterball Ground Turkey in a chub package and Premium Turkey Franks are available at major grocery stores nationwide. For more information on your favorite Butterball products, visit www.butterball.com or www.butterball.com/facebook.
About Butterball, LLC
Butterball, LLC offers consumers opportunities to celebrate traditional holidays and every day meal occasions with the Butterball branded line of products. As the most recognized name in turkey, the brand represents more than 50 years of cherished memories with consumers worldwide. The retail, deli and foodservice products are distributed throughout the United States and in more than 20 countries. The tradition of providing quality, great tasting products that make meals something to celebrate every day has made the brand America's favorite.
Headquartered in Garner, N.C., Butterball is the largest producer of turkey products in the U.S. The company's three pronged approach to Doing Business Right focuses on self-governance, sustainability and social responsibility. The initiative plays a key role in providing internal oversight for integrating values that are important to the company.
As the industry leader in quality and food safety, the company employs numerous processes to ensure the health of flocks and implements recognized prevention measures to exceed food safety standards in its six plants, located in North Carolina, Colorado, Arkansas and Missouri. In addition, Butterball has surpassed important workplace safety and health benchmarks set forth by the Occupational Safety and Health Administration's Voluntary Production Program (VPP).
For more information about Butterball, LLC, visit www.butterballcorp.com. For more information on Butterball products, visit www.butterball.com. You can also call 1-800 BUTTERBALL for answers to your most puzzling questions about turkey preparation.